An investor is going to want to understand as much about your business as possible before they’re willing to make an investment. In this course, you'll find out what to expect from investors, and if you're prepared to provide everything you can to a potential investor to help them make their decision. One of the most important parts of raising capital is your pitch deck - it's your chance to tell the story of your business, and to demonstrate your knowledge of the problem, solution, opportunity, and industry. You'll learn what key documents to include in your pitch, and what slides will help you tell the story of your social enterprise. Also, in any investment, there are going to be lots of terms and clauses that will change the agreement. You'll learn about how the negotiations may go, and how you can make sure you're making a mutually beneficial agreement. This course encourages you to put together everything you've learned so far so that you're ready for pitch day and have the best possible chance of landing that investment.
At the end of this course, learners will…
Understand and be able to explain the following key points…
- What your 'deal room' is, and how investors will use it
- What term sheets are
- The different types of pitches you will need to prepare, such as your elevator pitch and your boardroom pitch
- How factors such as liquidation, founder vesting, and conversion rights affect founders and investors
Be able to use the following skills, tools, processes, procedures…
- Build a pitch deck that contains all the key slides
- Build a deal room for investors
Actually do the following tasks…
- Insert the critical information and documents into your pitch deck so it's ready to share with investors
- Get all your legal documents in order for investors to refer to
- Tell the story of your social enterprise that contains all the key information and is tailored to your audience
- Negotiate a deal with investors that benefits both parties
- Identify terms and conditions you need to watch out for when negotiating with investors
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