Use Our Courses to Start, Build and Grow Your Social Enterprise.

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  The purpose of this session is for you to make an informed decision about your enterprise’s key activities, resources and partnerships. In other words, you might be thinking: “Ok, I’ve got this great idea, and it looks like it will work. Now how do I make it happen?” Here’s what we’re going to cover in this module: Revisiting the development path Revisiting the success equation and business model Organizational structure HR requirements Other operational requirements Key partnerships Critical success factors Next steps Please note: If you are completing any courses with a Coach or a Social Enterprise Developer for the Incubator, please email any documents you complete directly to your Coach or Developer - the downloaded documents can not be saved in the online course or your SEI account.   Also, Coaches and Developers do not see your answers to the pre- and post-tests; these are for your information only. .helpButton { display: none; } body.bg { opacity: 0; -moz-animation: cssAnimation 0s ease-in 2s forwards; -webkit-animation: cssAnimation 0s ease-in 2s forwards; -o-animation: cssAnimation 0s ease-in 2s forwards; animation: cssAnimation 0s ease-in 2s forwards; -webkit-animation-fill-mode: forwards; animation-fill-mode: forwards; } @keyframes cssAnimation { to { opacity: 1; } } @-webkit-keyframes cssAnimation { to { opacity: 1; } } @import url(https://fonts.googleapis.com/css?family=Fjalla+One|Raleway); @import url(https://socialenterpriseinstitute.ca/styles/learnUponMin.css); Read More

  Through this module, you’re going to learn how to find the best high-potential social enterprise idea to pursue. How do you pick the best idea to move forward with? We’ll show you that right here! You learned through the Readiness Assessment Module about your current activities / assets and programs that could be potentially turned into enterprise ideas. This module is about finding completely new ideas you haven’t considered before, while also considering those skills or assets already at your disposal.  You'll leave this session with a plethora of new ideas to pursue, and with having narrowed them down to the top 1-2 ideas you should pursue first. Please note: If you are completing any courses with a Coach or a Social Enterprise Developer for the Incubator, please email any documents you complete directly to your Coach or Developer - the downloaded documents can not be saved in the online course or your SEI account. Also, Coaches and Developers do not see your answers to the pre- and post-tests; these are for your information only. .helpButton { display: none; } body.bg { opacity: 0; -moz-animation: cssAnimation 0s ease-in 2s forwards; -webkit-animation: cssAnimation 0s ease-in 2s forwards; -o-animation: cssAnimation 0s ease-in 2s forwards; animation: cssAnimation 0s ease-in 2s forwards; -webkit-animation-fill-mode: forwards; animation-fill-mode: forwards; } @keyframes cssAnimation { to { opacity: 1; } } @-webkit-keyframes cssAnimation { to { opacity: 1; } } @import url(https://fonts.googleapis.com/css?family=Fjalla+One|Raleway); @import url(https://socialenterpriseinstitute.ca/styles/learnUponMin.css); Read More

  After completing this learning module, learners will have identified the current customers and products on which they will focus to optimize their financial performance and social impact.                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                     .helpButton { display: none; } body.bg { opacity: 0; -moz-animation: cssAnimation 0s ease-in 2s forwards; -webkit-animation: cssAnimation 0s ease-in 2s forwards; -o-animation: cssAnimation 0s ease-in 2s forwards; animation: cssAnimation 0s ease-in 2s forwards; -webkit-animation-fill-mode: forwards; animation-fill-mode: forwards; } @keyframes cssAnimation { to { opacity: 1; } } @-webkit-keyframes cssAnimation { to { opacity: 1; } } @import url(https://fonts.googleapis.com/css?family=Fjalla+One|Raleway); @import url(https://socialenterpriseinstitute.ca/styles/learnUponMin.css); Read More

  All organizations and social enterprises have a brand that they have to manage and promote…or create. They might also have a brand they have to refine, or maybe even repair. Branding is about much more than logos and taglines (although those are important). It’s about an organization’s identity, and about earning the ‘reputation’ you need in order to fulfill your mission. This module will explore: The difference between brand strength and brand awareness How to conduct a brand audit Why branding is more than a logo – learning about your brand’s genetic code Earning & maintaining an organizational reputation Why all staff are brand ambassadors   Presenter bio Sean Kelly has spent more than 20 years working and volunteering with non-profit groups and on social marketing campaigns. He has extensive experience in communications, writing, film & radio production, public relations and social marketing. He has worked for groups including Cuso, the Lester Pearson Institute and the Community Sector Council of Nova Scotia, and is currently the Communications Specialist for Clean Foundation. Sean has also assisted many non-profit groups such as HeartWood Youth Centre, Cuso and New Dawn Enterprises on organizational re-branding. .helpButton { display: none; } body.bg { opacity: 0; -moz-animation: cssAnimation 0s ease-in 2s forwards; -webkit-animation: cssAnimation 0s ease-in 2s forwards; -o-animation: cssAnimation 0s ease-in 2s forwards; animation: cssAnimation 0s ease-in 2s forwards; -webkit-animation-fill-mode: forwards; animation-fill-mode: forwards; } @keyframes cssAnimation { to { opacity: 1; } } @-webkit-keyframes cssAnimation { to { opacity: 1; } } @import url(https://fonts.googleapis.com/css?family=Fjalla+One|Raleway); @import url(https://socialenterpriseinstitute.ca/styles/learnUponMin.css); Read More

  Placement:  Making it easy for customers to buy. Running an online webstore? Farmer’s market? Consignments? Trade show booths? Learn the pros and cons of different options for placement of your product or service in order to ensure that customers can buy from you…conveniently. Consider cross-platform options and make placement choices to target different market segments.                                                                                                                                                                                                                                                                                                                                                                                                                                                  .helpButton { display: none; } body.bg { opacity: 0; -moz-animation: cssAnimation 0s ease-in 2s forwards; -webkit-animation: cssAnimation 0s ease-in 2s forwards; -o-animation: cssAnimation 0s ease-in 2s forwards; animation: cssAnimation 0s ease-in 2s forwards; -webkit-animation-fill-mode: forwards; animation-fill-mode: forwards; } @keyframes cssAnimation { to { opacity: 1; } } @-webkit-keyframes cssAnimation { to { opacity: 1; } } @import url(https://fonts.googleapis.com/css?family=Fjalla+One|Raleway); @import url(https://socialenterpriseinstitute.ca/styles/learnUponMin.css); Read More

  How do you put a price on transformational change? Applying a price tag to your community-altering product or service may appear terribly practical, and for many the process may appear to require a sprinkle of magic,  a sprig of fortune-telling, and a sack of audacity. This course introduces non magical, yet effective techniques to price your product or service to maximize both social impact and financial sustainability. We will help you identify important information about your business to allow you to make informed, strategic and effective pricing decisions: know your costs, estimate your value in the market, and even determine why and when you might like to charge some people a little and some a lot. .helpButton { display: none; } body.bg { opacity: 0; -moz-animation: cssAnimation 0s ease-in 2s forwards; -webkit-animation: cssAnimation 0s ease-in 2s forwards; -o-animation: cssAnimation 0s ease-in 2s forwards; animation: cssAnimation 0s ease-in 2s forwards; -webkit-animation-fill-mode: forwards; animation-fill-mode: forwards; } @keyframes cssAnimation { to { opacity: 1; } } @-webkit-keyframes cssAnimation { to { opacity: 1; } } @import url(https://fonts.googleapis.com/css?family=Fjalla+One|Raleway); @import url(https://socialenterpriseinstitute.ca/styles/learnUponMin.css); Read More

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